{"id":7979,"date":"2025-08-19T10:41:49","date_gmt":"2025-08-19T02:41:49","guid":{"rendered":"https:\/\/www.postalparcel.com\/?p=7979"},"modified":"2025-08-19T10:41:51","modified_gmt":"2025-08-19T02:41:51","slug":"dtc-%e5%93%81%e7%89%8c%e4%ba%91%e7%89%a9%e6%b5%81","status":"publish","type":"post","link":"https:\/\/www.postalparcel.com\/zh\/dtc-brands-cloud-logistics\/","title":{"rendered":"DTC \u54c1\u724c\u4e3a\u4f55\u62e5\u62b1\u4e91\u7269\u6d41\u4ee5\u5b9e\u73b0\u667a\u80fd\u63a7\u5236"},"content":{"rendered":"

\u76f4\u63a5\u9762\u5411\u6d88\u8d39\u8005\uff08DTC\uff09 <\/a>\u96f6\u552e\u4e1a\u7684\u53d8\u5316\u65e5\u65b0\u6708\u5f02\u3002\u7531\u4e8e\u6709\u4e86\u5728\u7ebf\u5e73\u53f0\uff0c\u65e0\u8bba\u5927\u5c0f\u54c1\u724c\u90fd\u4e0d\u518d\u5c40\u9650\u4e8e\u672c\u5730\u5e02\u573a\u3002 Shopify\u3001WooCommerce \u548c Kickstarter<\/strong>.\u8fd9\u4e9b\u5de5\u5177\u4f7f\u76f4\u63a5\u5411\u5ba2\u6237\u9500\u552e\u4ea7\u54c1\u53d8\u5f97\u975e\u5e38\u5bb9\u6613\uff0c\u4f46\u7ecf\u8425\u7f51\u5e97\u4e0d\u4ec5\u4ec5\u662f\u62e5\u6709\u4e00\u4e2a\u7f51\u7ad9\u90a3\u4e48\u7b80\u5355\u3002\u54c1\u724c\u9762\u4e34\u7684\u6700\u5927\u6311\u6218\u4e4b\u4e00\u662f\u5982\u4f55\u5904\u7406\u7269\u6d41--\u8ddf\u8e2a\u5e93\u5b58\u3001\u5feb\u901f\u8fd0\u9001\u8ba2\u5355\u548c\u7ba1\u7406\u9000\u8d27\u3002\u8fd9\u5c31\u662f \u4e91\u7269\u6d41<\/a> \u7684\u51fa\u73b0\uff0c\u63d0\u4f9b\u4e86\u4e00\u79cd\u66f4\u667a\u80fd\u7684\u65b9\u5f0f\u6765\u4fdd\u6301\u7ec4\u7ec7\u6709\u5e8f\uff0c\u5e76\u6ee1\u8db3\u4e0d\u540c\u5730\u533a\u5ba2\u6237\u7684\u671f\u671b\u3002<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

DTC \u54c1\u724c\u4e0d\u65ad\u53d8\u5316\u7684\u9700\u6c42<\/h2>\n\n\n\n

\u4f20\u7edf\u96f6\u552e\u4e1a\u7531\u6279\u53d1\u5546\u548c\u5206\u9500\u5546\u5904\u7406\u5b58\u8d27\uff0c\u800c DTC \u54c1\u724c\u5219\u4e0d\u540c\uff0c\u5fc5\u987b\u76d1\u7763\u4ece\u5c65\u884c\u5230\u9000\u8d27\u7684\u6bcf\u4e00\u4e2a\u73af\u8282\u3002\u4fdd\u6301\u591a\u4e2a\u4ed3\u5e93\u7684\u53ef\u89c6\u6027\u3001\u4e0e\u56fd\u9645\u627f\u8fd0\u5546\u534f\u8c03\u3001\u7ba1\u7406\u4e0d\u65ad\u589e\u52a0\u7684\u9000\u8d27\u91cf\uff0c\u8fd9\u4e9b\u538b\u529b\u4f7f\u5f97\u65e7\u6709\u7684\u7269\u6d41\u6a21\u5f0f\u65e0\u6cd5\u80dc\u4efb\u3002\u5e93\u5b58\u95ee\u9898\u4f1a\u8fc5\u901f\u8f6c\u5316\u4e3a\u9500\u552e\u635f\u5931\u6216\u58f0\u8a89\u53d7\u635f\u3002<\/p>\n\n\n\n

\u4e91\u7269\u6d41\u63d0\u4f9b\u4e86\u4e00\u4e2a\u53ef\u6269\u5c55\u7684\u89e3\u51b3\u65b9\u6848\u3002\u4f01\u4e1a\u83b7\u5f97 \u5b9e\u65f6\u6570\u636e<\/a>\u901a\u8fc7\u5c06\u4e1a\u52a1\u8f6c\u79fb\u5230\u7075\u6d3b\u7684\u6570\u5b57\u57fa\u7840\u8bbe\u65bd\u4e2d\uff0c\u6211\u4eec\u53ef\u4ee5\u5728\u5168\u7403\u8303\u56f4\u5185\u5b9e\u73b0\u4fe1\u606f\u3001\u540c\u6b65\u7cfb\u7edf\u548c\u5168\u7403\u53ef\u89c6\u6027\u3002\u91cd\u70b9\u4e0d\u518d\u4ec5\u4ec5\u662f\u79fb\u52a8\u4ea7\u54c1\uff0c\u800c\u662f\u7cbe\u786e\u7ba1\u7406\u4fe1\u606f\uff0c\u505a\u51fa\u660e\u667a\u51b3\u7b56\uff0c\u63d0\u9ad8\u5ba2\u6237\u4fe1\u4efb\u5ea6\u3002<\/p>\n\n\n\n

\u5229\u7528\u4e91\u7269\u6d41\u5b9e\u73b0\u66f4\u667a\u80fd\u7684\u5e93\u5b58\u63a7\u5236<\/h2>\n\n\n\n

DTC \u9886\u57df\u7684\u5e93\u5b58\u63a7\u5236\u975e\u5e38\u590d\u6742\u3002\u4e0e\u5927\u578b\u96f6\u552e\u5546\u76f8\u6bd4\uff0c\u54c1\u724c\u5f80\u5f80\u670d\u52a1\u4e8e\u9700\u6c42\u5404\u5f02\u7684\u591a\u4e2a\u5730\u533a\uff0c\u800c\u8fd0\u8425\u8d44\u6e90\u5374\u5341\u5206\u6709\u9650\u3002 <\/p>\n\n\n\n

\u907f\u514d\u5e93\u5b58\u8fc7\u591a\u548c\u65ad\u8d27<\/h3>\n\n\n\n

\u5728 DTC \u96f6\u552e\u4e2d\uff0c\u6700\u6602\u8d35\u7684\u9519\u8bef\u4e4b\u4e00\u5c31\u662f\u5e93\u5b58\u8fc7\u591a\u6216\u8fc7\u5c11\u3002\u4e91\u7269\u6d41\u5de5\u5177\u53ef\u63d0\u4f9b\u51c6\u786e\u7684\u9884\u6d4b\uff0c\u5e76\u5728\u5e93\u5b58\u6c34\u5e73\u8d85\u51fa\u5b89\u5168\u8303\u56f4\u65f6\u7acb\u5373\u53d1\u51fa\u8b66\u62a5\uff0c\u4ece\u800c\u5e2e\u52a9\u5e73\u8861\u4f9b\u9700\u5173\u7cfb\u3002\u8fd9\u5c31\u786e\u4fdd\u4e86\u4ea7\u54c1\u7684\u53ef\u7528\u6027\uff0c\u800c\u4e0d\u4f1a\u5c06\u4e0d\u5fc5\u8981\u7684\u8d44\u91d1\u9501\u5b9a\u5728\u5b58\u50a8\u4e0a\u3002<\/p>\n\n\n\n

\u6539\u5584\u591a\u4ed3\u5e93\u534f\u8c03<\/h3>\n\n\n\n

\u8bb8\u591a\u54c1\u724c\u901a\u8fc7\u591a\u4e2a\u4ed3\u5e93\u8fdb\u884c\u8fd0\u4f5c\uff0c\u5c24\u5176\u662f\u5f53\u5b83\u4eec\u5411\u56fd\u9645\u5e02\u573a\u6269\u5f20\u65f6\u3002\u5728\u7ebf\u7269\u6d41\u670d\u52a1\u5c06\u8fd9\u4e9b\u8bbe\u65bd\u8fde\u63a5\u5728\u4e00\u4e2a\u7edf\u4e00\u7684\u89c6\u56fe\u4e0b\uff0c\u56e0\u6b64\u54c1\u724c\u53ef\u4ee5\u6709\u6548\u5730\u7ba1\u7406\u533a\u57df\u5e93\u5b58\u3002\u8fd9\u6837\u53ef\u4ee5\u907f\u514d\u91cd\u590d\uff0c\u51cf\u5c11\u8fd0\u8f93\u5ef6\u8bef\uff0c\u4f18\u5316\u6bcf\u4e2a\u8ba2\u5355\u7684\u5c65\u884c\u8def\u7ebf\u3002<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

\u4e91\u7269\u6d41\u4e3a\u4f55\u5bf9\u5168\u7403\u822a\u8fd0\u81f3\u5173\u91cd\u8981<\/h2>\n\n\n\n

\u5168\u7403\u822a\u8fd0\u5e26\u6765\u4e86\u975e\u540c\u5bfb\u5e38\u7684\u673a\u9047\u548c\u98ce\u9669\u3002\u6d77\u5173\u5ef6\u8bef\u3001\u627f\u8fd0\u5546\u4e0d\u5339\u914d\u6216\u8def\u7531\u6548\u7387\u4f4e\u4e0b\u90fd\u4f1a\u6270\u4e71\u8fd0\u8425\u3002\u5982\u679c\u6ca1\u6709\u540c\u6b65\u7684\u7cfb\u7edf\uff0c\u5373\u4f7f\u662f\u5c0f\u54c1\u724c\u4e5f\u6709\u88ab\u590d\u6742\u6027\u538b\u57ae\u7684\u98ce\u9669\u3002\u4e91\u7269\u6d41\u901a\u8fc7\u5c06\u6570\u636e\u6574\u5408\u5230\u4e00\u4e2a\u53ef\u8bbf\u95ee\u7684\u5e73\u53f0\uff0c\u6700\u5927\u9650\u5ea6\u5730\u51cf\u5c11\u4e86\u8fd9\u4e9b\u95ee\u9898\u3002<\/p>\n\n\n\n

\u4f8b\u5982\uff0c\u5f53\u4e00\u4e2a\u6b27\u6d32 DTC \u65f6\u5c1a\u54c1\u724c\u5728 Kickstarter \u4e0a\u53d1\u5e03\u65f6\uff0c\u5176\u8ba2\u5355\u53ef\u80fd\u4f1a\u8de8\u8d8a\u51e0\u5341\u4e2a\u56fd\u5bb6\u3002\u624b\u52a8\u7ba1\u7406\u8fd9\u4e9b\u8ba2\u5355\u51e0\u4e4e\u662f\u4e0d\u53ef\u80fd\u7684\u3002\u4e91\u7269\u6d41\u4e0e\u4e13\u4e1a\u7684 3PL \u4ed3\u50a8\u670d\u52a1\u63d0\u4f9b\u5546\u914d\u5bf9\uff0c\u53ef\u786e\u4fdd\u5e93\u5b58\u66f4\u63a5\u8fd1\u5ba2\u6237\uff0c\u540c\u65f6\u5feb\u901f\u5904\u7406\u9000\u8d27\u548c\u66f4\u6362\u3002\u8fd9\u6837\u4e00\u6765\uff0c\u4ea4\u8d27\u65f6\u95f4\u66f4\u77ed\uff0c\u8fd0\u8f93\u6210\u672c\u66f4\u4f4e\uff0c\u8fd9\u4e9b\u90fd\u662f\u63d0\u9ad8\u5ba2\u6237\u5fe0\u8bda\u5ea6\u7684\u5173\u952e\u56e0\u7d20\u3002<\/p>\n\n\n\n

\u90ae\u653f\u5305\u88f9\u5728\u652f\u6301 DTC \u54c1\u724c\u4e2d\u7684\u4f5c\u7528<\/h2>\n\n\n\n

\u867d\u7136\u8bb8\u591a\u7269\u6d41\u89e3\u51b3\u65b9\u6848\u90fd\u4ee5 \"\u7cfb\u7edf \"\u81ea\u5c45\uff0c\u4f46\u662f \u90ae\u653f\u5305\u88f9\u63d0\u4f9b\u4ee5\u670d\u52a1\u4e3a\u5bfc\u5411\u7684\u65b9\u6cd5<\/strong> \u5b83\u6ce8\u91cd\u5b9e\u9645\u6267\u884c\u3002\u5176\u4f18\u52bf\u5728\u4e8e\u7ed3\u5408\u4e86 \u627f\u8fd0\u5546\u7ba1\u7406<\/a> \u548c\u4ea4\u4ed8\u670d\u52a1<\/strong> \u5168\u9762\u7684 \u5e93\u5b58\u548c\u8ba2\u5355\u7ba1\u7406\u670d\u52a1<\/strong>.\u5bf9\u4e8e\u5728 Shopify\u3001WooCommerce \u6216\u5176\u4ed6\u5e73\u53f0\u4e0a\u8fd0\u8425\u7684 DTC \u54c1\u724c\u800c\u8a00\uff0c\u8fd9\u610f\u5473\u7740\u4ed6\u4eec\u53ef\u4ee5\u4e13\u6ce8\u4e8e\u5efa\u7acb\u5ba2\u6237\u5173\u7cfb\uff0c\u800c Postalparcel \u5219\u8d1f\u8d23\u5904\u7406\u590d\u6742\u7684\u7269\u6d41\u95ee\u9898\u3002<\/p>\n\n\n\n

\u5176\u4f18\u52bf\u4e4b\u4e00\u662f\u5176\u5168\u7403\u627f\u8fd0\u5546\u5408\u4f5c\u7f51\u7edc\uff0c\u53ef\u786e\u4fdd\u56fd\u9645\u8d27\u8fd0\u7684\u4ea4\u4ed8\u8def\u7ebf\u5177\u6709\u6210\u672c\u6548\u76ca\u3002\u53e6\u4e00\u4e2a\u4f18\u52bf\u662f\u80fd\u591f\u5c06\u591a\u4e2a\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u7684\u8ba2\u5355\u6d41\u6574\u5408\u5230\u4e00\u4e2a\u7b80\u5316\u7684\u6d41\u7a0b\u4e2d\u3002\u65e0\u8bba\u662f\u7ba1\u7406\u9000\u8d27\u3001\u76d1\u7763 4PL \u534f\u8c03\uff0c\u8fd8\u662f\u4f18\u5316\u5c65\u884c\u5de5\u4f5c\u6d41\u7a0b\uff0cPostalparcel \u90fd\u662f\u54c1\u724c\u7684\u5ef6\u4f38\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u4e00\u4e2a\u540e\u53f0\u5de5\u5177\u3002<\/p>\n\n\n\n

\u884c\u52a8\u4e2d\u7684\u6210\u529f\u6848\u4f8b<\/h3>\n\n\n\n

\u4e00\u5bb6\u4e2d\u578b\u7f8e\u5bb9\u54c1\u724c\u901a\u8fc7 Kickstarter \u63a8\u51fa\u4ea7\u54c1\uff0c\u5e76\u8fc5\u901f\u53d1\u5c55\u5230\u4ece\u6b27\u6d32\u5230\u4e1c\u5357\u4e9a\u7684\u591a\u4e2a\u5e02\u573a\u3002\u8be5\u516c\u53f8\u5728\u5168\u7403\u8fd0\u8f93\u65b9\u9762\u9762\u4e34\u7740\u4e25\u91cd\u7684\u74f6\u9888\uff1a\u4e0d\u540c\u56fd\u5bb6\u7684\u627f\u8fd0\u5546\u8868\u73b0\u4e0d\u4e00\uff0c\u5305\u88f9\u8bef\u8fd0\u5bfc\u81f4\u9000\u8d27\u7387\u4e0a\u5347\uff0c\u5e93\u5b58\u5206\u6563\u5728\u4e0d\u540c\u5730\u533a\u7684\u4ed3\u5e93\u4e2d\u3002<\/p>\n\n\n\n

\u901a\u8fc7\u4e0e \u90ae\u653f\u5305\u88f9<\/a>\u6b64\u5916\uff0c\u8be5\u54c1\u724c\u8fd8\u83b7\u5f97\u4e86\u7edf\u4e00\u7684\u627f\u8fd0\u5546\u7ba1\u7406\uff0c\u4ece\u800c\u89e3\u51b3\u4e86\u627f\u8fd0\u5546\u4e0d\u4e00\u81f4\u7684\u95ee\u9898\u3002\u6240\u6709 3PL \u4ed3\u5e93\u7684\u5e93\u5b58\u6570\u636e\u5b9e\u73b0\u4e86\u5b9e\u65f6\u540c\u6b65\uff0c\u53ef\u9760\u7684\u8ddf\u8e2a\u66f4\u65b0\u4f7f\u5ba2\u6237\u53d7\u76ca\u532a\u6d45\u3002\u8be5\u516c\u53f8\u8fd8\u5229\u7528 Postalparcel \u7684\u8ba2\u5355\u7ba1\u7406\u670d\u52a1\uff0c\u5b9e\u73b0\u4e86\u81ea\u52a8\u5316\u7684\u8ba2\u5355\u7ba1\u7406\u3002 \u6ee1\u8db3<\/a> \u5373\u4f7f\u5728\u4fc3\u9500\u9ad8\u5cf0\u671f\u4e5f\u662f\u5982\u6b64\u3002\u51e0\u4e2a\u6708\u5185\uff0c\u4ea4\u8d27\u65f6\u95f4\u7f29\u77ed\u4e86 30%\uff0c\u5ba2\u6237\u6ee1\u610f\u5ea6\u663e\u8457\u63d0\u9ad8\u3002\u8fd9\u4e2a\u6545\u4e8b\u8868\u660e\uff0c\u6709\u4e86\u5408\u9002\u7684\u7269\u6d41\u5408\u4f5c\u4f19\u4f34\uff0c\u5728\u5168\u7403\u8303\u56f4\u5185\u6269\u5927\u89c4\u6a21\u4e0d\u4ec5\u662f\u53ef\u4ee5\u5b9e\u73b0\u7684\uff0c\u800c\u4e14\u662f\u53ef\u6301\u7eed\u7684\u3002<\/p>\n\n\n

\n
\"\"<\/figure>\n<\/div>\n\n\n

DTC \u54c1\u724c\u7684\u4e3b\u8981\u4f18\u52bf<\/h2>\n\n\n\n
    \n
  1. \u7b80\u5316\u5c65\u7ea6<\/strong>
    \u4e91\u7269\u6d41\u51cf\u5c11\u4e86\u534f\u8c03\u4ed3\u5e93\u548c\u4ee3\u8d2d\u4e1a\u52a1\u7684\u4eba\u5de5\u52b3\u52a8\u3002\u81ea\u52a8\u5316\u610f\u5473\u7740\u8ba2\u5355\u5904\u7406\u901f\u5ea6\u66f4\u5feb\uff0c\u9519\u8bef\u66f4\u5c11\u3002<\/li>\n\n\n\n
  2. \u53ef\u9760\u7684\u9000\u8d27\u7ba1\u7406<\/strong>
    \u5bf9\u4e8e\u5168\u7403\u5ba2\u6237\u800c\u8a00\uff0c\u65b9\u4fbf\u9000\u8d27\u4e0e\u5feb\u901f\u4ea4\u8d27\u540c\u6837\u91cd\u8981\u3002\u4e91\u8ba1\u7b97\u96c6\u6210\u53ef\u786e\u4fdd\u9000\u8d27\u5f97\u5230\u9ad8\u6548\u5904\u7406\uff0c\u4ece\u800c\u7ef4\u62a4\u5ba2\u6237\u7684\u4fe1\u4efb\u3002<\/li>\n\n\n\n
  3. \u589e\u5f3a\u8ddf\u8e2a<\/strong>
    \u822a\u8fd0\u4e1a\u7684\u900f\u660e\u5ea6\u4e0d\u518d\u662f\u53ef\u6709\u53ef\u65e0\u7684\u3002     \u5b9e\u65f6\u8ddf\u8e2a <\/a>\u5efa\u7acb\u4fe1\u5fc3\uff0c\u8ba9\u5ba2\u6237\u80fd\u591f\u63a7\u5236\u548c\u653e\u5fc3\u8d2d\u4e70\u3002<\/li>\n\n\n\n
  4. \u901a\u8fc7\u4f18\u5316\u8fd0\u8425\u5546\u63d0\u9ad8\u6210\u672c\u6548\u76ca<\/strong>
    \u901a\u8fc7\u96c6\u4e2d\u8fd0\u8425\u5546\u7ba1\u7406\uff0c\u54c1\u724c\u53ef\u4ee5\u907f\u514d\u4ee3\u4ef7\u9ad8\u6602\u7684\u4e0d\u5339\u914d\uff0c\u5e76\u5728\u4ef7\u683c\u548c\u901f\u5ea6\u4e4b\u95f4\u627e\u5230\u6700\u4f73\u5e73\u8861\u3002<\/li>\n\n\n\n
  5. \u8de8\u5e02\u573a\u53ef\u6269\u5c55\u6027<\/strong>
    \u4e91\u7269\u6d41\u53ef\u8f7b\u677e\u9002\u5e94\u5411\u65b0\u5730\u533a\u7684\u6269\u5f20\uff0c\u4e3a\u54c1\u724c\u63d0\u4f9b\u7075\u6d3b\u7684\u589e\u957f\u9014\u5f84\u3002<\/li>\n<\/ol>\n\n\n\n

    DTC \u548c\u4e91\u7269\u6d41\u7684\u672a\u6765<\/h2>\n\n\n\n

    \u4e91\u7269\u6d41\u7684\u53d1\u5c55\u52bf\u5934\u6ca1\u6709\u653e\u7f13\u7684\u8ff9\u8c61\u3002\u968f\u7740\u6d88\u8d39\u8005\u5bf9\u66f4\u5feb\u7684\u5168\u7403\u8fd0\u8f93\u3001\u66f4\u51c6\u786e\u7684\u8ddf\u8e2a\u548c\u65e0\u7f1d\u9000\u8d27\u7684\u9700\u6c42\uff0c\u8fd9\u9879\u6280\u672f\u5c06\u7ee7\u7eed\u53d1\u5c55\u3002\u4e0e\u6b64\u540c\u65f6\uff0c\u50cf Postalparcel \u8fd9\u6837\u7684\u670d\u52a1\u7a81\u51fa\u8868\u660e\uff0c\u54c1\u724c\u65e0\u9700\u5355\u72ec\u5efa\u7acb\u8fd9\u4e9b\u7cfb\u7edf\u3002\u4e0e\u7269\u6d41\u670d\u52a1\u63d0\u4f9b\u5546\u5408\u4f5c\uff0c\u65e0\u9700\u5927\u91cf\u57fa\u7840\u8bbe\u65bd\u6295\u8d44\uff0c\u5373\u53ef\u83b7\u5f97\u5148\u8fdb\u7684\u4f9b\u5e94\u94fe\u80fd\u529b\u3002<\/p>\n\n\n\n

    \u5bf9\u4e8e DTC \u54c1\u724c\u6765\u8bf4\uff0c\u9009\u62e9\u663e\u800c\u6613\u89c1\uff1a\u63a5\u53d7 \u4e91\u7269\u6d41<\/a>\u4ed6\u4eec\u4e0d\u4ec5\u80fd\u9500\u552e\u4f18\u79c0\u7684\u4ea7\u54c1\uff0c\u8fd8\u80fd\u5728\u5168\u7403\u8303\u56f4\u5185\u7cbe\u51c6\u53ef\u9760\u5730\u4ea4\u4ed8\u4ea7\u54c1\u3002\u83b7\u80dc\u8005\u5c06\u662f\u90a3\u4e9b\u4e0d\u4ec5\u80fd\u9500\u552e\u4f18\u8d28\u4ea7\u54c1\uff0c\u800c\u4e14\u80fd\u5728\u5168\u7403\u8303\u56f4\u5185\u51c6\u786e\u53ef\u9760\u5730\u4ea4\u4ed8\u4ea7\u54c1\u7684\u4f01\u4e1a\u3002<\/p>\n\n\n

    \n
    \"\"<\/figure>\n<\/div>\n\n\n

    \u7ed3\u8bba<\/h2>\n\n\n\n

    \u4e91\u7269\u6d41\u7684\u5174\u8d77\u6b63\u5728\u91cd\u5851 DTC \u7684\u683c\u5c40\u3002\u66f4\u667a\u80fd\u7684\u5e93\u5b58\u63a7\u5236\u3001\u4e00\u4f53\u5316\u7684\u5168\u7403\u8fd0\u8f93\u4ee5\u53ca \u6570\u636e\u9a71\u52a8\u7684\u5c65\u884c<\/a> \u6218\u7565\u4e0d\u518d\u662f\u5962\u4f88\u54c1\uff0c\u800c\u662f\u5fc5\u9700\u54c1\u3002\u901a\u8fc7\u91c7\u7528\u4e91\u7269\u6d41\uff0c\u54c1\u724c\u53ef\u4ee5\u63d0\u9ad8\u6548\u7387\u3001\u964d\u4f4e\u98ce\u9669\uff0c\u5e76\u4e0e\u5ba2\u6237\u5efa\u7acb\u66f4\u7d27\u5bc6\u7684\u8054\u7cfb\u3002<\/p>\n\n\n\n

    \u90ae\u653f\u5305\u88f9<\/a>\u7269\u6d41\u670d\u52a1<\/strong> \u4f5c\u4e3a\u8be5\u9886\u57df\u4e45\u7ecf\u8003\u9a8c\u7684\u5408\u4f5c\u4f19\u4f34\uff0c\u6211\u4eec\u5728\u627f\u8fd0\u5546\u7ba1\u7406\u3001\u4ea4\u4ed8\u548c\u8ba2\u5355\u5c65\u884c\u65b9\u9762\u63d0\u4f9b\u5b9e\u9645\u7684\u89e3\u51b3\u65b9\u6848\u3002\u5bf9\u4e8e\u5e0c\u671b\u5145\u6ee1\u4fe1\u5fc3\u5730\u8fdb\u884c\u8de8\u56fd\u6269\u5f20\u7684 DTC \u4f01\u4e1a\u6765\u8bf4\uff0c\u4e91\u7269\u6d41\u4e0e\u503c\u5f97\u4fe1\u8d56\u7684\u670d\u52a1\u63d0\u4f9b\u5546\u76f8\u7ed3\u5408\uff0c\u53ef\u4ee5\u5e94\u5bf9\u65e5\u5e38\u6311\u6218\uff0c\u5b9e\u73b0\u5168\u7403\u589e\u957f\u3002<\/p>","protected":false},"excerpt":{"rendered":"

    Direct-to-consumer (DTC) retail is changing fast. Small and large brands […]<\/p>\n","protected":false},"author":4,"featured_media":8005,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[222,594],"tags":[825,644,518,650,959],"class_list":["post-7979","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-logistics-technology","category-logistics-platform","tag-cloud-logistics","tag-dtc-brands","tag-fulfillment","tag-global-shipping","tag-smart-inventory"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/posts\/7979","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/comments?post=7979"}],"version-history":[{"count":1,"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/posts\/7979\/revisions"}],"predecessor-version":[{"id":8006,"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/posts\/7979\/revisions\/8006"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/media\/8005"}],"wp:attachment":[{"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/media?parent=7979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/categories?post=7979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.postalparcel.com\/zh\/wp-json\/wp\/v2\/tags?post=7979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}